Many moons ago many business websites would feature, very prominently, a widget with number counter indicating how many visitors had been on the site.

This was done to offer visitors some assurance that the business website they were visiting had been frequented often, and them being there meant that they were about to experience the same great service as those who had come before. This phenomenon was referred to as a ‘hit counter’. The website owner could use this as a measuring tool for their website foot count.


Read the article on SME South Africa