Can people find you online?
Do consumers type your brand or business’ name into the Google search bar, but can’t find you online? Then it’s time to design your own website! Whether you are an entrepreneur, restaurant manager, photographer or blogger, taking your business online is no longer an option – it’s a necessity. If there is one element that can give your business great exposure, increase your sales and add instant credibility, it’s a website. Many people think that having a social media presence is enough to boost their business online, but the reality is that with a website you can do so much more.
New businesses aren’t like traditional businesses: they’re fast-moving and, most importantly, mobile!
No longer are people searching for services and products in a telephone book, they are finding everything they need online. That means that you need to get your business online quickly – people are already searching for your products or services on the go.
Anyone can now design a website
Designing a website is no longer time-consuming or expensive. Website builder’s are modern with a swipe-to-style interface that makes it easy to add text and images, change colour schemes and even set up product pages if you plan to sell online.
Using a website builder, your new website will automatically be optimised for mobile devices. And you can publish your website in minutes. Even if you are just starting out, you can now design a professional website using the professional design template of your choice.
How to design your own website
1.Register your domain name
Your domain name is your website address, for consumers to identify and find you online. This is generally associated with your business name to make it easier for people to remember you. Domain registration is a simple process that involves picking your ideal name, and securing it for an annual fee.
2. Choose website hosting
Without web hosting, your website won’t be able to live online and be accessible to consumers, 24/7. Additionally, web hosting safely stores all of your website data.
3. Choose a website builder
Depending on your business needs and budget, there are a number of options to choose from. Do you need to only showcase a handful of products? Or do you need many pages to showcase your extensive range? Assess you needs and there’ll be a web builder to suit it.
4. Draft your website content
From your home page, to your product pages and company info page, your website needs content to help people understand who you are, as well as allow Google to pick up your content to serve to searchers.
5. Hit publish!
Once you arranged your website’s navigation, pages and content you’re ready to go live. Remember to have your content proofread and your payment system tested to ensure an optimum user experience.
