What is .co.za?
.co.za is the official domain name extension for South Africa.
Why do you need it?
If South Africa is your business or brand’s target market online, then you need to register a .co.za domain name. A .co.za domain shows that you are serious about your South African audience and customers.
Google likes it too!
Having a country-specific domain can help you rank. Google has a South African version, and when searchers restrict their searches to South Africa only, your chances to rank are better with a .co.za domain.
Increase your chances of getting found online
Remember, the more domain names you own, the better your chances are of getting found online. Make sure you register the generic top-level domains (gTLDs) such as .com or .org for your business too!
By having more than one domain name, you also decrease the chances of your competitors registering domains relevant to your brand.
What else is available?
At 1-grid we always recommend registering a geographic extension, such as .joburg, .capetown and .durban, to let customers know exactly where you’re located in addition to a generic extension, such as .co.za or .com.
With so many TLDs available, you can even make your domain name industry-specific. Have a plumbing or photography business? Try a .photography or .plumbing!
If you are unsure of what a domain is or what a .co.za domain can do for your South African business, feel free to contact one of our friendly consultants for advice: 021 200 1200.